Go back to events list
Workshops
Storytelling for Business
Conducted by
Zainab Nasir
A workshop teaching photographers and filmmakers to craft impactful visual stories, align content with business goals, and create engaging corporate brand visuals.
December 18, Wednesday
3:00 PM - 7:00 PM
Plaza Skillsrator, 172-S, PECHS Block 2, Tariq Road, Karachi, Pakistan
Workshops Description
This dynamic workshop equips photographers and filmmakers with storytelling skills to create impactful visual content for corporate clients. Participants will learn to craft compelling brand narratives, refine photography and videography techniques, and align creative work with business goals. Through expert-led sessions and hands-on practice, attendees will develop client-focused content that enhances brand identity, engages audiences, and drives business success.
Who Can Attend
Ideal for photographers, filmmakers, students, and creatives expanding into corporate content, as well as marketing teams enhancing brand storytelling and visual media skills.
Agenda
- Power of stories in marketing, Examples and analysis of successful brand stories
- Crafting narratives, Key story elements, Aligning brand story with corporate values
- Photography & Videography Techniques, Lighting Basics, Practice with lighting and camera setups
- Producing Social Media Content, creating engaging short-form content, Editing tips
- Interactive Activity: Production of a short video or reel
- Mock pitching exercise for corporate clients
Zainab Nasir
Zainab Nasir, a film graduate from the University of Karachi, is an acclaimed Film Director and Producer with experience working for major clients like the British Council, USAID, Business Insider, and brands such as Mirinda and Jazz. She has directed over seven web series, numerous short films, documentaries, and digital ads, earning local and international recognition. Her work has been featured at prestigious events like the Royal Overseas League in London and the Commonwealth Annual Meeting in Rwanda, with films on platforms like Zee5. Currently, she heads production of content for the OTT platform MyCo and teaches filmmaking at universities in Karachi.
